Without any doubt, guest blogging can be termed as the most efficient social media tactics. Although not a new approach, yet off late, the strategy is unfolding to be one of the best tactics to achieve success in digital...
Ebooks have been present in the industry for years. Although this is an age of Instagram & Pinterest to date, these communication materials are one of the most coveted things for the present day content marketers. However, given to...
In a recent study by comScore, it is found that by the year 2050, all internet searches will be based on voice. Voice search is gradually gaining prominence in our daily lives with the increased sale of wearable IoT...
Social listening is the process of analyzing, tracking and responding to the conversations about your brand on the social platforms. It is a vital component of audience research that gives a significant reflection of the brand’s stature in the...
Word-of-mouth marketing or ‘WOM’ or ‘WOMM’ is the IN thing today. Want to know more about it? – stay with us as we reveal its significance in this new economic era. Are you an entrepreneur looking for proven ways...
We have been marketing through social media for quite a long time. We have hundreds of followers who like, comment on our posts or share them. But have you ever wondered what makes them like your posts and shares?...
Mark Zuckerberg always greets us with new surprises and now it’s the Facebook stories. Launched in March 2017, Facebook introduced this innovative feature just after Facebook Live. But, we haven’t yet fully understood its significance in the business front....
We just can’t get enough of Google. Be it Android, Earth, Map, Translate, or the most utilized email marketing tool Gmail, Google is the omnipotent and omnipresent element in our digital life. Attaining the search engine giant status since...
Google truly marvels at updating its algorithms, that directly affects SEO, aka Search Engine Optimization. It’s no longer a secret just how vital it is to keep your website rank high on the search results. To let your business...
Pulling off a great content marketing idea is easier said than done. Solely because it involves a myriad of critical elements which are not achieved within a single night. First and foremost is the content choice, which marks the...